Anastasia is a catering company from Santiago, Chile. I carried out the redesign of the brand identity based on the figure of the chef, highlighting the hat as the main symbol that indicates that it is a food business, and the figure of a woman that represents Anastasia as a feminine brand.
Logo
The outer space required for the logo to retain its proportions is determined by the lowercase letter “a” in the name Anastasia.
LOGO USES
Backgrounds on which the logo can be placed according to the visual identity of Anastasia.
COLOR PALETTE
Colors that complement the visual identity of Anastasia Sucré et Salé.
INCORRECT USES OF THE LOGO
Do not distort the logo.
Do not use the logo on bright backgrounds.
Fonts
